Michele helps restaurants grow their businesses with a multifaceted approach that builds awareness, attracts guests and fosters loyalty. She keeps her practice narrowly focused on restaurants and chefs, ensuring that her expertise in areas critical to this niche market continues to grow. She limits her client list so she can deliver highly personalized service, functioning as an integral member of each client’s management team.
As a published writer, Michele knows how to work with the media. Her passion for journalism was ignited long ago, while writing for her high school’s nationally ranked newspaper, and she continued her journalism studies at U.C. Berkeley.
A good public relations program goes beyond securing editorial coverage. It requires understanding the target market, satisfying it consistently and being a good community citizen. A San Francisco Bay Area resident since the age of five, Michele has deep local roots. She maintains an opt-in email list of hundreds of restaurant enthusiasts, and her relationships with local organizations enable restaurants to establish a positive community presence.
Michele has also cultivated friendships with a broad network of restaurant public relations professionals. She believes that sharing ideas and resources
among peers helps everyone serve their clients
most effectively.
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